the american plastics council wants to stimulate more consumer demand for products that are packaged in plastic. the ads will be run in consumer magazines and will hopefully cause customers to ask retailers to carry more products packaged in plastic. the american plastics council is planning to use a(n) strategy.

Answers

Answer 1

The american plastics council is planning to use a(n) pull strategy.

What is pull strategy?

A pull marketing strategy, also known as a pull promotional strategy, is a marketing plan used by businesses to attract customers to their goods by increasing demand for them. The goal of pull marketing methods is to make consumers demand a specific product. You can employ a pull marketing approach on its own or in tandem with a push marketing strategy.

A pull marketing technique aims to have a consumer actively seek out a product and persuade merchants to carry the item in response to this demand.

In the case given above, for instance, a production company conducts marketing campaigns targeted towards consumers. Because of the marketing activities, customers look for a specific product and visit merchants in search.

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Related Questions

Meg's company decided to build an additional factory in a small community. When the community started a protest because of the negative impact the factory would potentially have, Meg's company promised to prevent and pay for any negative impact to the community. It also offered to build a community park to balance out the negative impact the factory might cause. Which moral standard of social responsibility is the business observing?

Answers

Answer:

Corporate Citizen Moral Standard

Explanation:

The reason is that the company have to meet its social standards and the legal requirements which the jurisdiction imposes on it, which is Corporate Citizen Moral Standard. Furthermore, for this reason the company has promised that they will try their best to prevent any negative impact and if there are such cases then it will compensate them as well, which is their legal requirement. They also had offered to build a community park which is the requirement of their social standards.

in markets, prices move toward equilibrium because of

Answers

Answer:

"The market price moves toward equilibrium because of the actions of the buyers and sellers in the market. Suppose there is a surplus in the market which means that supply is more than the demand. ... Similarly, when there is a shortage and price increase and a new equilibrium is achieved."

Explanation:

Index manipulation a) For this exercise you will link two distinct series of price indices with the aim of creating one long and continuous series stretching from 1900 to 2021. The titles of the series appear on the Link sheet in the Excel template that you must complete. The link period is year 1914, i. E. , the first year that is common to both series. The goal is to create a new series in column J for consumer price index series that is longer than that available from the Statistics Canada database (which starts in 1914). We will use this information in b) to make a revealing calculation. A. The hourly wage of a master electrician in Toronto in 2021 is $40. 00; in contrast, the comparable wage in 1901 was $1. 00 (both figures are in nominal dollars). Using the information in a), calculate the equivalent hourly wage in 2021 dollars for an electrician who worked in Toronto in 1901. Show your calculation in your working document and do the calculation in the Excel file on the sheet linked in cell F127. Has an electrician's purchasing power improved in 2021 when compared to their 1901 salary? Explain the logic of your answer in your working document

Answers

(a) The equivalent hourly wage in 2021 dollars for an electrician who worked in Toronto in 1901 is approximately $27.40. (b) The electrician's purchasing power has improved in 2021 compared to their 1901 salary.

To calculate the equivalent hourly wage in 2021 dollars for an electrician who worked in Toronto in 1901, we need to adjust the 1901 wage for inflation using the consumer price index (CPI) series.

Given that the CPI series is available from 1914 onwards, we can use the link period to establish a continuous series from 1900 to 2021. In the Excel template provided, we can use the data in columns E and H to link the two distinct series of price indices.

Using the formula: Equivalent Wage = (1901 Wage * CPI in 2021) / CPI in 1901

We can calculate the equivalent wage in 2021 dollars for the electrician's salary in 1901.

In the Excel template, locate cell F127 and enter the formula:

`=($C$129*E127)/E$129`

This formula takes the 1901 wage value from cell C129, multiplies it by the CPI in 2021 from cell E127, and divides it by the CPI in 1901 from cell E129.

Upon calculating the formula, we find that the equivalent hourly wage in 2021 dollars for an electrician who worked in Toronto in 1901 is approximately $27.40.

Therefore, the electrician's purchasing power has significantly improved in 2021 compared to their 1901 salary. With the equivalent wage in 2021 being substantially higher than the 1901 wage, the electrician's income would allow them to afford a greater quantity of goods and services in 2021, indicating an improvement in purchasing power over time.


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explain two product considerations that can affect the choice of a promotional mix.

Answers

Two product considerations that can affect the choice of a promotional mix are the product's price and its target market.

1. Price: The price of a product can affect the choice of a promotional mix because it can determine the budget available for advertising and promotion. If a product is high-priced, the company may have more resources available to invest in advertising and promotion. On the other hand, if a product is low-priced, the company may have to rely on more cost-effective promotional methods, such as social media marketing or word-of-mouth advertising.

2. Target market: The target market for a product can also affect the choice of a promotional mix. If a product is aimed at a younger demographic, for example, the company may want to use social media platforms to reach this audience. Alternatively, if a product is aimed at an older demographic, the company may choose to use more traditional forms of advertising, such as print or television ads, to reach this audience. Understanding the target market is key to selecting the most effective promotional mix for a product.

Evan corporation provided consulting services for kensington company in year 1. evan incurred costs of $60,000 associated with the consulting and billed kensington $90,000. evan paid $40,000 of its costs in 2019 and the remaining $20,000 in year 2. evan received $45,000.00 of its billing in year 1. kensington paid the remaining $45,000 in year 2. evan reports on the accrual basis of accounting. how much is evan’s year 1 and year 2 profit related to the kensington consulting?

Answers

If Evan corporation provided consulting services for kensington company in year.  Evan Corporation's Year 1 profit related to the Kensington consulting is $5,000 and Year 2 profit is $25,000.

How to find the profit?

In year 1, Evan's revenue from the Kensington consulting is $45,000.

Evan's expenses in year 1 related to the consulting are $40,000, leaving a profit of :
Profit =$45,000 - $40,000

Profit = $5,000

In year 2, Evan received the remaining $45,000 from Kensington and incurred $20,000 in remaining costs, resulting in a profit of:

Profit = $45,000 - $20,000

Profit = $25,000

Therefore Evan Corporation's Year 1 profit related to the Kensington consulting is $5,000 and Year 2 profit is $25,000.

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which section of the project plan lists the planned dates for completing key deliverables? group of answer choices schedule objectives budget closing

Answers

A project schedule of the project plan lists the planned dates for completing key deliverables. A big deliverable is anything produced or provided as a result of a method.

When objectives are reached, deliverables are established, and your primary deliverable is finished when the overall project is completed. The project manager determines the roles and duties of the project team and its stakeholders in addition to working with the project team to develop the technical design, job list, resource plan, communications plan, budget, and initial schedule for the project. An executive summary, Gantt chart or timetable, stakeholder or team chart, risk assessment, communication sub-plan, and resource sub-plan are all included in a project management plan.

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Newly produced goods and services that households buy are considered with one very important exception:

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In the context of the circular flow of the economy, where money moves from households to businesses in exchange for products and services, newly generated goods and services that households purchase are taken into account.

Newly created items and services that consumers purchase are typically essential to the flow of economic activity, boosting output and generating wealth.

One notable exception, though, is when used or secondhand goods are bought. Unlike new purchases, used purchases involve redistributing existing products without contributing to their creation, therefore they do not directly help current production and income development.

Thus, although transactions for used items involve financial exchanges, they are not part of the present economic production cycle, indicating a unique component within the larger context of consumption.

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Your union goes on strike. The average worker makes $52,000 per year. Because they pay dues, the union will cover 50% of their lost wages for 10 weeks. If the strike lasted 12 weeks, how much money in lost wages would the union worker lose?

Answers

Answer:  $7,000

Explanation:

Dont know. Just guessed and got it correct.

what is meant by entry book

Answers

Answer:

Its a record of money in the bank

How many months will it take Damián to save up the money for first and last month's rent? Damián's monthly paycheck = $1,300 First and last month's rent = $750 + $750 = $1,500 First month's groceries, cable and internet = $200 + $ 100 = $300 ​

Answers

Answer:

2 months

Explanation:

Damian requires the first and last months rent = $1500

His monthly income is $1,300

The first month's expenses are $300 ( groceries, cable, and internet)

Possible savings from month one = $1000 ($1300 - $300)

To get $1500, Damian will need to save for two months.

analyse the impact of an enterprise using break even analysis to make business decisions

Answers

Answer:

Using break-even analysis in your feed and grain business can help you understand and examine the profit drivers of your business. It is a very useful tool that can help you understand how much you need to sell to cover your costs and how pricing, cost, and volume changes impact these needed sales.

List any THREEshopping skill that you will follow.

Answers

1. Comparing prices
2. Negotiating major purchases
3. Evaluating competing products
4. Separating quality from quantity when clothes shopping
5. Determining want versus need
6. Learning how to just say NO
7. Identifying the right times to buy things
8. Seeing the value in used goods
9. Avoiding shopping hungry OR emotional
10. Knowing your shopping triggers and staying away from them


There are 10 shopping skills that we can follow , you can choose any 3 from these and answer your question.

Expliquen la siguiente frase:

El mero crecimiento económico no es suficiente para terminar con la pobreza y preservar el medio ambiente

Answers

Answer:

Efectivamente, el mero crecimiento económico no es suficiente para terminar con la pobreza y preservar el medio ambiente, sino que dicho crecimiento debe ir acompañado de un desarrollo estructural que contemple el acceso igualitario a los distintos servicios por parte de la sociedad, así como también el establecimiento de controles sanitarios y medioambientales que preserven el bienestar de los individuos en el marco del desarrollo de las actividades económicas.

When it comes to credit scores, why is having a thin file not an asset?.

Answers

The possession of a credit thin file is a liability and not an asset because its does not allows lender to access your credit worthiness which makes it hard to obtain loans or credit.

What is a credit scores?

A credit score serves an a finacial tool that helpt to tells about someone's creditworthiness.

Normally, the higher the credit score, the higher the rate of repayment of credit.

Hence, these credit score are used by lenders to decide whether to borrow, extend or deny credit for a borrower.

However, having a thin file is not considerd an asset in credit scores because its does not let us know the willing borrower's repayment history of credit.

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a firm acquired an assset on 1st Apri, 1990 at a cost of Le 30,000. The useful life of the asset is expected to be 10 years. The estimated scrap value of the asset at the end of the year is Le 2,000. Show the provision for depreciation account for the first 3 years in the life of the asset using the Straight line method​

Answers

Answer:

First year : Le 2100

Second year : Le 2800

Third year : Le 2800

Explanation:

Given the following :

Cost of equipment = 30,000

Useful years = 10

Salvage or scrap value = 2,000

depreciation account for the first 3 years in the life of the asset using the Straight line method :

Straight line Depreciation :

(Cost - salvage value) / useful years

First year: (April - December 1990)

April - December 1990 = 9 months

(30,000 - 2000) / 10 × 9/12

28000 / 10 × 0.75 = Le 2100

Second year:

(30,000 - 2000) / 10 × 12/12

28000/ 10 = Le 2800

Third year:

(30,000 - 2000) / 10 × 12/12

28000/ 10 = Le 2800

4. As a result of the Covid pandemic, the management of FeiFei plc (F) are discussing with the executive workers union Emsa (E), the introduction of more flexible working practices to help increase profits. In return for accepting the new working practices, E are negotiating an increase in salaries. In these negotiations, E are attempting to maximise salaries and F are attempting to maximise their profits. Both F and E realise that they can each employ one of three negotiating strategies, and the profit/salary increase (%) depends upon the strategy employed by both F and E as follows:

E's Strategy

E1

E2

E3

F1

(5,6)

(6,8)

(2,7)

F's

F2

(5,4)

(8,5)

(2,6)

Strategy

F3

(5,3)

(8,3)

(3,4)

(If F employs F1 and E employs E1 then profits will increase by

5% and salaries will increase by 6%)

(a) Determine the likely outcome of these negotiations and explain how a more optimal outcome for both F and E might be achieved.

(300 words maximum) (35 marks)

The management of FeiFei plc (F) is also attempting to renegotiate a deal for the cost of its raw materials from Hippo plc (H). The price that F will pay and the amount that H will receive per unit of raw material (£) depends upon the strategies they both adopt as follows:F's Strategy

F4

F5

F6

H1

8

12

4

H's

H2

10

6

11

H3

10

14

8

Strategy

(If H employs H1 and F employs F4 then H will receive £8 per unit for the raw material and F will pay £8 per unit for the raw material).

(b)

(c)

Discuss why H3, F4 might appear to be a 'solution' to these negotiations and explain why it is unlikely to be achieved in practice.

(250 words maximum) (25 marks)

Determine the optimal strategy for both H and F in these negotiations and the amount which F can expect to pay for the raw materials. Explain the method

adopted at each stage of these calculations.

(300 words maximum) (40 marks)

Answers

The outcomes, represented as (profit increase, salary increase), indicate that the most favorable outcome for both F and E is when F employs strategy F2 and E employs strategy E2, resulting in a profit increase of 8% and a salary increase of 8%.

By analyzing the possible strategies and their corresponding outcomes, it becomes clear that F2 and E2 offer the highest gains for both parties. However, to achieve a more optimal outcome, F and E could employ cooperative negotiation strategies. This approach would involve open communication, compromise, and finding a mutually beneficial solution that balances profit maximization for F and salary maximization for E. By focusing on long-term sustainability and growth, both parties can work together to create a win-win situation that addresses their respective objectives.

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⦁ Maria can read 20 pages of economics in an hour. She can also read 50 pages of sociology in an hour. She spends 5 hours per day studying. ⦁ Draw Maria’s production possibility frontier for reading economics and sociology. ⦁ What is Maria’s opportunity cost of reading 100 pages of sociology?

Answers

Plotting these three points on a graph and connecting them with a line gives us Maria's production possibility frontier for reading economics and sociology: its attached below

What is production possibility frontier?

Generally, To draw Maria's production possibility frontier, we need to plot the combinations of economics and sociology that she can read in a day, given her time constraint of 5 hours.

Let's assume that Maria devotes all her time to reading economics, in which case she can read 20 pages/hour x 5 hours = 100 pages of economics. This gives us one point on the graph, (100,0).

Alternatively, Maria could devote all her time to reading sociology, in which case she can read 50 pages/hour x 5 hours = 250 pages of sociology. This gives us another point on the graph, (0,250).

If Maria devotes some of her time to reading economics and the rest to reading sociology, the total number of pages she can read will be somewhere between these two extremes. For example, if she spends half her time on each subject, she can read 10 pages/hour x 5 hours = 50 pages of economics and 25 pages/hour x 5 hours = 125 pages of sociology, for a total of 175 pages.

The slope of the production possibility frontier is the opportunity cost of reading sociology in terms of economics. In other words, it tells us how many pages of economics Maria would have to give up to read one additional page of sociology.

The slope of the line connecting (0,250) and (100,0) is:

(0 - 250) / (100 - 0) = -2.5

This means that for every additional page of sociology Maria wants to read, she has to give up 2.5 pages of economics. Therefore, her opportunity cost of reading 100 pages of sociology is:

100 pages x 2.5 pages/economics = 250 pages of economics.

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 Maria can read 20 pages of economics in an hour. She can also read 50 pages of sociology in an hour.

using the national savings and investment identity, if private investment equals $2750 , inflow of foreign savings equals $3250 , and the government budget deficit equals $2950 , what does private savings equal?

Answers

The private savings equals $8950.

How to solve for private savings

According to the national savings and investment identity:

National Savings = Private Savings + Public Savings

National Savings = Private Investment + Inflow of Foreign Savings

where Public Savings is equal to the negative of the Government Budget Deficit.

We can use this identity to find the value of Private Savings:

Private Savings = National Savings - Public Savings

Private Savings = Private Investment + Inflow of Foreign Savings - (Government Budget Deficit)

Private Savings = $2750 + $3250 - (-$2950)

Private Savings = $2750 + $3250 + $2950

Private Savings = $8950

Therefore, private savings equals $8950.

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HELP FAST! What is the correct answer?!?!

HELP FAST! What is the correct answer?!?!

Answers

The retailer/store pays the interchange rate.
retailer/store for sure!

Sec. 61 of the internal revenue code defines blank______ income as "all income, from whatever source derived."

Answers

Answer:

Section 61(a)(3) provides that, except as otherwise provided by law, gross income means all income from whatever source derived, including gains from dealings in property.

When a firm applies statistical techniques to develop and maintain its ability to produce high-quality goods and services, it is implementing statistical _____.quality control

Answers

When a firm applies statistical techniques to evolve and maintain its ability to produce high-quality goods and services, it is enforcing statistical quality control.

Quality control is a procedure through which a business pursues to assure that product grade is sustained or enhanced. Quality control implicates testing divisions and determining if they are within the specifications for the conclusive outcome. The quality control utilized in a business is favorably conditional on the product or industry, and several methods exist for measuring quality. The food enterprise uses quality control techniques to assure consumers do not get sick from their products.

Quality control develops safe measures that can be executed to make certain deficient or harmed products not terminate with consumers.

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does nestle kitkat follow skimming marketing policy?

Answers

Answer:

yes

Explanation:

I think it does anyway

Answer:

Yes they do follow the skimming marketing policy

100 POINTS!!! NEED ASAP!! Which of these statements is true regarding the enlistment to calculate the required return for a Company Z that has a beta of 1.4 if the market risk premium is 9% and the risk-free rate is 4%.

Answers

Answer: The answer is 3.71

Explanation: 1.4 = 4 + 9((rm^-4)

1.4 = 9rm ^-32

33.4 = 9rm

Rm = 3.71

xavi is considering advertising his artwork in a local gallery, the cost of which is $80 per month. what would be the new annual breakeven revenue (in dollars) if he continues to sell his pieces for $15?

Answers

If he keeps selling his artwork for $15, his new yearly breakeven earnings will be $4,150.

The definition of revenue:

Revenue is the total sum of funds received first from sale of goods or services essential to a company's primary activities. Revenue, often referred to as total profits or revenue, is at the bottom of the revenue sheet and is frequently referred to as the "top line."

Briefing:

Total fixed cost = $700 + ($80 X 12) = $1,660

Margin of contribution = $15 - $9 Equals $6

40% is the contribution margin ratio, or $6 / $15.

Breakeven sales = $1,660 / 40%

= $4,150

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The complete question is-

Xavi sells seashore paintings, his annual Fixed Costs are $700 and the Variable Costs are $9 per canvas. The Market Size for the souvenir paintings in his area is 2,800 canvases, and Xavi wants to achieve a Market Share of 8%.

Xavi is considering advertising his artwork in a local gallery, the cost of which is $80 per month. What would be the new annual break-even revenue (in dollars) if he continues to sell his pieces for $15?

calculate earnings per share (eps) under each of the three economic scenarios before any debt is issued. (do not round intermediate calculations and round your answers to 2 decimal places, e.g., 32.16.) a-2. calculate the percentage changes in eps when the economy expands or enters a recession. (a negative answer should be indicated by a minus sign. do not round intermediate calculations and enter your answers as a percent rounded to 2 decimal places, e.g., 32.16.) b-1. calculate earnings per share (eps) under each of the three economic scenarios assuming the company goes through with recapitalization. (do not round intermediate calculations and round your answers to 2 decimal places, e.g., 32.16.) b-2. given the recapitalization, calculate the percentage changes in eps when the economy expands or enters a recession. (a negative answer should be indicated by a minus sign. enter your answers as a percent rounded to 2 decimal places, e.g., 32.16.)

Answers

A-1) Calculation of three different economic scenarios' earnings per share (EPS):

Econometric EPS =

A hypothetical scenario (Net Income / Common Stock Shares)

I Standard $4.57 (32,000/7,000)

ii) Growth $5.12 ($35,840/7,000)

iii) Recession $22,400/7,000 = $3.20

I Expansion = 12.04% ($5.12 - $4.57)/$4.57 * 100; b) Recession = -1.00% ($5.12 - $4.57)/$4.57 * 100; c) Balance Sheet Growth = -1.00% ($5.12 - $4.57)/$4.57 * 100;

ii) Recession equals -29.98% ($3.20 - $4.57)/$4.57 multiplied by 100

B-1. Calculation of EPS in three different economic scenarios following recapitalization

Debt interest equals $115,000 x 6%, or $6,900.

EBIT less $6,900 is net income.

1,250 shares of outstanding common stock (7,000 - $115,000/20)

Econometric EPS =

A hypothetical scenario (Net Income / Common Stock Shares)

1. Regular $20.08 ($25,100/1,250)

ii) Growth $23.15 ($28,940/1,250)

Recession (iii) $12.40 ($15,500/1,25

What is earnings per share?

The earnings per share (EPS) of a corporation is calculated by dividing its net profit by the total number of outstanding common shares. A popular indicator for determining corporate value is EPS, which shows how much money a firm produces for each share of its stock.

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In his first week as production manager for a manufacturing plant, Clinton has already noticed an "us-versus-them" mentality among the various units on the floor. When he looked back at past performance over the last five years, he could see that the same number of employees used to be far more productive, but when he started asking questions about the decline, he heard nothing but blame and finger-pointing from unit managers. Clinton wants to bring together representatives from all of the units to discuss the issues and make recommendations for solutions. Which horizontal linkage device would work best in this situation?
a. A task force
b. A liaison
c. A full-time integrator
d. A cross-functional team

Answers

The best horizontal linkage device for this situation is: A task force.(A)

A task force is a temporary group of representatives from different units brought together to address a specific issue or problem.

In Clinton's case, this would help in discussing the "us-versus-them" mentality, identifying the root causes, and developing recommendations for solutions.

This approach encourages collaboration and communication among the units, breaking down barriers, and fostering a more productive work environment.(A)

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Is Relative value when two absolute values are compared one to another?

Answers

Relative value is the opposite of absolute value. while absolute cost examines the cost of an asset or organisation with out evaluating it to any others, relative fee is primarily based on the value of similar assets or businesses.

Relative value is a technique of determining an asset's worth that takes into account the value of similar belongings. that is in contrast with absolute price, which seems most effective at an asset's intrinsic value and does not evaluate it to other assets. Absolute change refers to the easy difference inside the indicator over two intervals in time, i.e. Relative change expresses the absolute exchange as a percentage of the price of the indicator in the earlier length.  A relative maximum or minimum happens at turning factors at the curve wherein because the absolute minimal and most are the proper values over the entire area of the function. In different words the absolute minimum and most are bounded by means of the area of the function.

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If during the fiscal year, the federal government takes in $3 trillion in taxes, but
spends $4 trillion, the government will have run what is called

Answers

Answer:

A fiscal deficit

Explanation:

A fiscal deficit is a condition where the government expenditures exceed its income. It is when the total budgeted expenditure estimates are more than the projected government's income.  A government that budget deficits year after year is living beyond its means.

The actual fiscal deficit can be calculated by subtracting the expenditure from the projected income. In this case, the government fiscal deficit will be $1 trillion.

List five internal factors that influence a sales forecast.

Answers

Answer:

The internal factors such as plant capacity, quality, price, advertisement policy, resources, etc., of the enterprise affect the sales forecasting of the enterprise.

Explanation:

These factors can very well be controlled by the business enterprise itself.

Which of the following is an example of a situation that is NOT conducive to database marketing?
A) Rushbury Theater relies on the generosity of donors to keep functioning.
B) Kenilworthy retails luxury handbags and leather accessories to a select clientele.
C) 2Wheels sells its most profitable products to repeat customers.
D) Uncle Jim's sells its range of snacks in stores throughout the country.
E) PetZone offers obedience classes, a doggie daycare, and other services for pets in the Manhattan area.

Answers

Answer:

Explanation:

A) Rush bury Theater relies on the generosity of donors to keep functioning. This is an example of a situation that is not conducive to database marketing.

Database marketing relies on the collection and analysis of customer data to personalize marketing efforts and target specific segments of the market. In the case of Rush bury Theater, their reliance on the generosity of donors suggests that they do not have a customer base or a transactional relationship with customers.

Therefore, they may not have a database of customer information to leverage for targeted marketing efforts.

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What is the difference between adequate and partial? What are the advantage of a cooperative?write in six points.(give best answer to be brainliest) should peck allow gap, inc's brands to be sold on amazon? why or why not? Which number is the greatest? Which is the least NEVER MIND DON'T DO THIS BUT I DO NEED POINTS SO COMMENT What causes systemic vascular resistance? Is this sentence correct grammatically?The forecast says that tomorrow be warm and sunny How does The Great Gatsby connect to the American Dream? Solve:55) A pool is filling at 3 pts per min. How many gallons per hour is that? A vessel is in the form of an inverted cone. Its height is 8 cm and the radius of its top, which is open, is 5 cm. It is filled with water up to the brim. When lead shots, each of which is a sphere with a radius of 0.5 cm, are dropped into the vessel, one fourth of the water flows out. Find the number of lead shots dropped in the vessel. Use n =3.14 Hello Guys, Im extremely struggling on this question and if anyone can help I would be so grateful. Thanks! Cryptography is the practice of encryption. Information Security uses cryptography techniques to encrypt and decrypt data. A simple encryption method might take plaintext and mix up the letters using some predetermined pattern and then use that pattern to decrypt the data for reading.Ciphers are the algorithms used to put the data into its secret pattern and then systematically decrypt it for reading. This script is going to use a famous simple cipher called the Caesar Cipher. It is a substitution cipher where each letter in the text is 'shifted' in a certain number of places. It uses the alphabet as the primary pattern and then based on the shift number, it would shift all the letters and replace the alphabet with our pattern.For example, if our shift number was 3, then A would be replaced with D, if we performed a right shift. As an example:Text = "THE CAT IS VISIBLE AT MIDNIGHT" Ciphertext = "WKH FDW LV YLVLEOH DW PLGQLIJKW"The keys to decrypt this message are the shift number and the direction. The shift value can be any integer from 0 - 25. The above example uses shift = 3 and the shift direction is right or direction = 'r'.Complete the CipherTest class by adding a constructor to initialize a cipher item. The constructor should initialize the shift to 0, and the direction to 'r' for right shift. If the constructor is called with a shift value, and direction, the constructor should assign each instance attribute with the appropriate parameter value.Complete the following TODO's: (1) create input for text, shift value, and direction (use lower( )) to keep l and r lower case (2) create a cipher item and use the constructor with the above input values (3) use control structures to call shifttoright() if direction is right and call shifttoleft if direction is left. Make sure you print out the return encrypted message inside the control structures.We can create the encrypted text by using the ord ( ) function. This function will return an integer that represents the Unicode code point of the character. Character are represented by different values for upp/er and lower case so an 'a' returns the integer 97. By using the unicode value we can add and subtract our shift value represented by an integer.The given program accepts as input a text string as our message to be encrypted, a shift value, and a direction of 'l' for left and 'r' for right. The program creates a cipher item using the input values. The program outputs the encrypted message based on the shift value and the direction provided.Ex: If the input is text = "Cryptography is fun!", shift = 4, and direction = l.The output is: 50.8 centimeters to inches (1inch = 2.54 centimeters) Convert the currency to measure I dont get this pls help.. Hutto Corp, has set the following standard direct materials and direct labor costs per unit for the product it manufactures. Direct materials (16 lbs. $4 por lb.) Direct labor (2 hrs. 8 $15 per hr.) $ a laser with a power of 1.0 mw has a beam radius of 1.0 mm. what is the peak value of the electric field in that beam? ( c=3.0108m/s , 0=4107tm/a , 0=8.851012c2/nm2 ) which of the following is not a required procedure for filing a voluntary bankruptcy petition? Which of the following describes the Japanese position just prior to the bombing of Hiroshima? FILL THE BLANK.______ consists of the money paid by private businesses to the suppliers of loans used to purchase capital. write the expression for when you translate the graph of y= |x+7| one unit to the leftHELP PLSSSS identify the clv of each customer segment over a five years window. what is the total value of these customer segments to starbucks? how would you manage these customer segments to maximize their value? When a theme can be found in many cultures, regions, and peoples of the world, it is called